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Brett Sinclair
Founder & Director at B2BEA
Member since March 30, 2026
About
Brett is the founder and director of the B2B eCommerce Association. With over 15 years in the industry, he is passionate about helping B2BEA members and the broader B2B community succeed in digital commerce.
Featured Contributions
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HawkSearch and Znode Partner to Advance AI-Powered Product Discovery in B2B eCommerce
The continued evolution of B2B eCommerce is placing increasing pressure on manufacturers and distributors to deliver...
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Case Study | US apparel firm cuts inventory latency 96%
Challenge Inventory blind spots: once daily inventory updates lead to oversells and stockouts. Manual...
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Case Study | Spirit Halloween masters peak with 2M daily transactions
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