Sarah Falcon

GUIDE

Re-Defining B2B Digital Transformation: A Practical Guide for CIOs and Digital Leaders

Digital transformation in manufacturing and distribution has become a strategic imperative, yet too often it is...

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Building for the Pro Customer: How Brooke Logan Is Unifying Commerce at Genuine Parts Company

Brooke Logan did not set out to work in B2B eCommerce. Her degree is in biology. Her early career...

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Saltbox Mgmt: End-to-End Salesforce B2B eCommerce Expertise for Manufacturers and Distributors

B2B eCommerce has shifted from an optional channel to a core business capability. For manufacturers...